2012 - Mission ImPOSsible?

So my first mail shot of the year is about the upcoming events - Queen's Jubilee, European Championships, the Olympics & Para Olympics. The challenge has been coming up with a  good idea that doesn't infringe copyright laws!  The queen's image cannot be used without permission, UEFA and the London 2012 Olympics logos as expected are locked down...even the Olympics five rings is so heavily copyrighted it cannot be used.

So I had to get creative and look at alternative angles to promote the services around these events. This is what I came up with.....